Our client, KC Dental, approached us looking for a website redesign and a Search Engine Optimization (SEO) marketing campaign. As a dental practice, our client required several dental service pages and a patient information portal, as well as local SEO, to reach nearby customers.
We asked our expert design team to review the client’s existing website and provide recommendations based on their requirements. Once the client agreed to the new design, we set about implementing it through WordPress. While development was ongoing, our SEO team created a three-month digital marketing strategy to boost website traffic and generate patient leads.
What We Did
Updated Website Design
Our team of designers reskinned KC Dental’s existing website to create a perception of cleanliness and excellent service. They now have a contemporary website in line with the high quality of Idea Maker’s exceptional WordPress template designs.
Not wanting to deviate too much from their original design, our designers updated KC Dental’s logo to match their new website. Now they have a clean and sleek logo that matches their new website design while retaining their existing brand image.
To satisfy the client’s request for SEO marketing, we implemented several local SEO considerations. These included local keyword research, google my business (GMB) management and image optimization. Together, these considerations are likely to generate more client traction.