The Problem
To accomplish the goal of building business through cooperative marketing, Beauty Squad Media needed a WordPress Website Design that lived up to their customer standards. Beauty Squad Media is a company that connects beauty and cosmetic brands to influencers. It cultivates a symbiotic relationship to build the businesses of both parties through mutual promotion.
The beauty industry doesn’t have the strong foothold it once had through magazines and television commercials. Since the popularity of social media and streaming services, magazine subscriptions have plummeted. Beauty Squad Media understood this problem and was looking to connect their cosmetic brand clients with the influencers to boost their sales and keep them relevant.
Our Solution
The Idea Maker team is highly skilled in WordPress Website Design and thrives on building niche market websites for clients. Our web development team is experienced in creating attractive designs for our clients and making it easy for them to add content and update them.
What We Did
Niche Wordpress Website Design
Our team worked closely with Beauty Squad Media to create an aesthetically pleasing website with a beautiful and easy-to-navigate site for both cosmetic company reps and social media influencers to connect. Further, the Beauty Squad Media website is full of great information to help others in the industry make the most of their time and money.
In-House Design
The Idea Maker team does all of the design in-house, ensuring continuity of design vision and aesthetic cohesion. By keeping the design in-house, all the graphics are done with the same artists creating a beautiful flow through the entire website. The graphic design team also works to draw readers’ eyes down the website to valuable information points.
WordPress Implementation
Beauty Squad Media creators had their vision, but it took the Idea Maker team to make it a reality. We worked closely with their ideas and consulted them along the way to provide a masterpiece for their creation.
SEO Optimization
One of the crucial steps of staying relevant on the web is maintaining high-quality SEO content for your site. You can write great articles and blogs with fantastic information, but if Google can’t find your site, no one will see it. With WordPress Widgets embedded in the coding, it’s easy to find the right words and formats to put your website on the Google radar.
Easy Navigation
User-friendly websites are easy to navigate and find the information you’re looking for. Beauty Squad Media needed a website that conveyed information quickly and cleanly—making the site map easy to navigate means that readers won’t get frustrated trying to find the right section of the website. When your readers know they can find the information they want, they’re more likely to return to your site in the future.
Business Focus
It’s so easy for some to consider the social media influencer lifestyle as just a lifestyle and forget it’s a business. Idea Maker helped Beauty Squad Media find their niche in assisting influencers in building and expanding their business prospects.
Presenting a professional online presence is essential for potential clients to witness when they consider your company to do business with. Beauty Squad Media demonstrates the hows and whys of working with them long before you sign your contract and start using their services.
